fcuk: Fuck Off
"fcuk off up to 50% at selected outlets only."
Art Director / Copywriter: Alvin Pak Chung Khay
An art direction and copywriting initiative for fcuk®. A play of logo as if the ad is saying something vulgar. Upon closer inspection, audience will get the idea this is a sales ad.
Note: I do not claim ownership to any of the images, products and logos in my works, unless stated. This visual is merely an advertising idea and concept.